Diligence brings spring early, and now is the time to forge ahead. To comprehensively enhance the professional competence and all‑round operational capabilities of the sales team, thereby supporting the company’s market expansion and high‑quality development in the new year, the “2026 Sales Comprehensive Training” program—carefully organized by the company’s Training Management Team—has recently been successfully concluded.

This three-day training program was led by a team of instructors comprising departmental heads and relevant personnel from across the company, with participation from sales and related departments. Fostering a learning environment characterized by mutual exchange and cross‑learning, the session kicked off the new year’s drive for progress. At the training, General Manager Zhang outlined the 2026 sales targets for architectural curtain walls. Building on a review and summary of 2025’s operational management, he also articulated the strategic direction for East China Coating and Dongyu Company in the coming year. In addition, Mr. Zhang laid out a detailed plan for all aspects of the 2026 architectural curtain wall sales efforts and introduced the 2026 business policy: “Expand markets, boost revenue, enhance service quality, improve efficiency, control costs, diversify revenue streams, mitigate risks, and ensure profitability.”
This training session was closely aligned with the company’s strategic direction, annual objectives, market expansion, sales techniques, product‑process technologies, intelligent connected manufacturing systems, and new‑product R&D priorities, covering every critical stage from order intake to cash collection in the architectural curtain‑wall glass industry. The instructors meticulously prepared their presentations, using PPTs that combined text and visuals, with content that was both practical and highly targeted. Sales personnel shared their experiences in business development and communication strategies, while the company’s legal counsel elucidated key legal principles through real‑world case studies, addressing contract drafting, risk mitigation, and dispute resolution to establish a robust compliance framework for all business activities.
The participants demonstrated a serious and conscientious attitude, engaged in thoughtful reflection, and actively interacted, identifying areas for improvement, strengthening their weaker skills, and driving overall progress through the exchange of ideas. As a result, they effectively translated their learning into actionable strategies and approaches to advance their work. This training not only enhanced the sales team’s expertise in architectural curtain‑wall glass but also bolstered their teamwork and market acumen, laying a solid foundation for future sales efforts. At the outset of the project, it injected fresh momentum, with promising outcomes and significant gains in participants’ overall knowledge and capabilities.
“Start-up equals decisive battle”—all employees will wholeheartedly respond to the call of company leadership, working in close coordination to achieve the objectives set by the company. In particular, our sales elites will fully leverage their role as industry leaders, striving with determination amid the currents of market competition. Taking this training initiative as an opportunity, we will remain firmly aligned with the corporate guiding principles of “expanding markets, boosting revenue, enhancing service, improving quality and efficiency, controlling costs, broadening revenue streams, mitigating risks, and maximizing profits.” By unifying our vision and keeping pace with the times, we will approach every task with greater professionalism and efficiency, contributing even more significantly to the company’s high‑quality development.

Looking ahead, the market presents both opportunities and challenges, yet all employees are brimming with confidence and poised to seize the moment. This comprehensive sales training is more than just a refresher of knowledge and skills—it is a rallying call that builds consensus and fuels our resolve. We firmly believe that only through continuous learning and bold innovation can we maintain an unbeatable position in an increasingly competitive marketplace. Accordingly, our sales team will seamlessly integrate the cutting-edge concepts, practical techniques, and market insights gained from this training, approaching customer needs with renewed enthusiasm and professional rigor, precisely calibrating our market strategy, expanding our business horizons, and elevating the quality of our services. At the same time, we will strengthen internal collaboration, break down silos between departments, and forge unified momentum to meet the myriad challenges posed by evolving market dynamics. With the wise guidance of company leadership and the concerted efforts of every employee, we are confident that we will ride the waves, usher in a new chapter of even greater market success, and achieve sustained, steady, high‑quality growth. In doing so, “Uniting hearts and minds to embark on a new journey, leveraging learning to drive action and expand markets” will cease to be merely a slogan and become the true reflection of our collective endeavor.